Instagram has announced that they will be introducing 'Instagram Stories' and
everything from the name Instagram Stories to the design of the camera
button, annotations tools and the ability to share photos to friends for only
24 hours, are all similar to the way Snapchat operates and this seem to be a rip-off of Snapchat photo sharing app.
According
to Instagram, the new feature lets users share all the moments of their day,
not just the ones you want to keep on your profile.
"As
you share multiple photos and videos, they appear together in a slideshow
format: your story. The photos and videos will disappear after 24 hours and
won’t appear on your profile grid or feed."
Users
will see stories from people they follow in a bar at the top of your feed -
from your best friends to your favorite popular accounts and unlike regular
posts, there are no likes or public comments which is basically the same way
Snapchat operates.
According
to TechCrunch, Instagram's CEO Kevin Systrom did not disagree with their new
feature being a Snapchat ripoff when they were confronted about the comparison.
He said, they 'Snapchat' deserve all the credit.
"This isn't about who invented something.
This is about a format and how you take it to a network and put your own spin
on it."
Interestingly,
Snapchat CEO Evan Spiegel had rejected Mark Zuckerberg’s $3 billion acquisition
offer for the app in 2013. Snapchat has gone on to become really popular and this
move by Facebook/Instagram is clearly a strategy to compete with them.
Labels: Instagram introduces Instagram stories, Instagram Stories, Kevin Systrom, Snapchat Stories
